Serious play for serious change

We founded Socialudo to use games to help diverse groups plan and think about how we future-proof society. We design, develop and deliver bespoke games to help organisations tackle hard problems.

Orange and purple Meeples on a board of multi coloured faces

Founders Professor Vikki McCall (in) and Professor Alasdair Rutherford (in) lead Socialudo, a social enterprise set up to use serious play to help organisations with strategic and creative thinking, and embedding evidence into their practice. Alasdair and Vikki have more than 30 years of experience between them in research and taking forward important research-led recommendations that help bring people together to tackle challenges.

What is a serious game?

Socialudo aims to help support:

Bringing people together to think creatively about strategy and solutions
Board, management and staff development
Strategic and operational planning with a future focus
Co-production mechanisms within organsations – offers an interactive and constructive way to engage with local community stakeholders
Effective partnership working

Find out how serious games can take your strategic thinking to the next level. Find out what people say about our games. And if you would like to discuss how serious play can help you and your organisation, please get in touch.

Socialudo supports the Derby House Principles. You can learn more about serious games by taking a look at our recommended reading.